The new Microsoft “I’m A PC!”
September 19, 2008 2 Comments
Microsoft just released their retort to Apple’s “I’m a PC and I’m a Mac” ad — and one must say that the ads are absolutely cool!
Microsoft has chosen to use the opening line from Apple’s ad — and turn it into their strength. The ad first shows a (real) Microsoft employee, Sean Siler, saying “I’m a PC” and then goes on to parade a lot of cool people — many of whom are celebrities (one can spot Deepak Chopra, Bill Gates, Eva Langoria, Tony Parker) saying how they use a PC too and they live the new Microsoft Maxim Life without Walls.
These follow the disappointing Bill Gates – Jerry Seinfeld that nobody got — Microsoft has chosen to call them the ice-breaker to start conversation about the PC.
See the ads here:
What a reply! This is adverti-zing !